GENERAL

This Privacy Notice does not apply to information collected or received through other means, to information collected by any third party including websites or applications we may link to. This Privacy Notice does not apply to anonymized or aggregated data which does not identify individuals.

In order to fully understand your rights we encourage you to review this Privacy Notice. We may, from time to time, revise or update this Privacy Notice. This may include making changes to the way we collect, maintain and store information. If we make changes to this Privacy Notice, we will post notice of the modifications to the Privacy Notice each page of our Sites where this notice is displayed. Changes will become effective no sooner than fourteen days after they are posted. Nevertheless, if the changes are required by law, then they will be effective immediately. Please note that we may retain the personal information gathered on our Sites in accordance with our information retention policies.

WHAT INFORMATION WE COLLECT ABOUT YOU AND HOW WE USE IT
We gather several different types of information about users of our Sites, including first and last name, home or other physical address, contact information (including email address and telephone number), and other identifiers that permit you to be contacted online or offline. We also collect information about your use of our Sites, and our transactions or other communications. We use the information we collect to operate our business, including the Sites and for other purposes permitted or required by law. In general, we may use the information we gather:

• To manage our Sites and present its contents to you. For example, we may use the information we gather to: estimate our audience size and usage patterns; store information about your preferences, allowing us to customize our Sites according to your individual interests; and recognize you when you return to the Sites. We may use the information that we collect or receive to provide support and assistance that you request or to diagnose or address technical problems in the operation of our Sites or any of our services. If you establish an account with us, we may use information about you to manage or support your account. We may identify your use of our Sites across devices, and we may use information we collect from you and receive from others to customize your use of the Sites as you use different devices.
• To provide you with information, products, or services that you request from us.
• To improve and evolve our services, including our Sites.
• To provide you with notices about your account and to contact you through telephone, text, email or chat, as permitted by law.
• To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
• To notify you about changes to our Sites or any products or services we offer or provide though it.
• To allow you to participate in interactive features on our Sites.
• In any other way we may describe when you provide the information.
• For other lawful purposes.

Below, we explain more about specific information collection and use.

INFORMATION YOU PROVIDE TO US:
We gather and retain personal information about you when you voluntarily submit it to us. For example, if you choose to complete and submit a form requesting a brochure or other contact, we will retain the data you submit to respond to your inquiry and/or request, and for our records. Similarly, we retain information provided when you register a warranty. We also collect information relating to purchases, communications or other transactions you may engage in with us. This may include payment information (such as payment card details and billing address), order details, shipping details, and other information.

AUTOMATICALLY COLLECTED INFORMATION:
Like many other websites and online services, we collect information about users’ utilization and navigation of the Sites. This information may be collected automatically. We may use this information to help us design the Sites to better suit our users’ needs, operate our business, help diagnose problems with or administer the Sites, customize the display of our Sites to you, and for other purposes consistent with this Privacy Notice. Information we collect automatically includes: the URL that you visited before you came to the Sites; the URL to which you next go; your Internet Protocol (IP) address or other identifiers associated with your devices; the pages you visit; information regarding your browser, device, operating system, and internet service provider; other information regarding your activities on our Sites; and cookie information (discussed further below). Please note that the information we collect, including IP address, may permit us to identify your specific location or region. We may combine the information we collect about you, including automatically collected information, with other information we gather, including information gathered about third parties.

COOKIES:
As you navigate through and interact with our Sites, we may use cookies or other automatic data collection technologies (“Cookies”) to collect certain information to authenticate you, and to collect information about your device, browsing actions, and patterns, including:

• Information that is collected by most browsers, such as your Media Access Control (MAC) address, device type (Windows or Mac), screen resolution, operating system version, Internet browser type and version and the type and version of the Sites that you are using. We use this information to ensure that the Sites function properly.
• An Internet Protocol (IP) address is a number that is automatically assigned to your device from which you access our Sites by your Internet Service Provider and is identified and logged automatically in our server log files whenever you visit the Sites, along with the time of the visit and the activity on the Sites. We and our service providers use IP addresses for purposes such as calculating Sites usage levels, helping diagnose server problems, administering the Sites and determining your approximate geographic location.
  The information we collect automatically is information that includes personal information, and we may maintain it or associate it with personal information we collect from you in other ways or that we receive from third parties. We may use the information for marketing or analytical purposes. Cookie information helps us to operate and improve our Sites and to deliver a better and more personalized service, including by enabling us to:
• Estimate our audience size and usage patterns.
• Store information about your preferences, allowing us to customize and improve our Sites according to your individual interests and usage.
• Speed up your searches.
• Recognize you when you return to our Sites.

The technologies we use for this automatic data collection may include:

• Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Sites. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Sites.
• Google Analytics: Google Analytics uses cookies and similar technologies to collect and analyze information about use of the Sites and report on activities and trends. This service may also collect information regarding the use of other websites, apps and online resources. We do not control Google's tracking technologies or how they are used. You can learn about Google's practices by going to www.google.com/policies/privacy/partners/, and opt out of them by downloading the Google Analytics opt-out browser add-on, available at https://tools.google.com/dlpage/gaoptout. Please note that third parties may collect personal information about your online activities over time and across different websites when you use our Sites.

REGISTRATION:
Some portions of the Sites may require that you register and provide us with certain information, including your first name, last name and email address, and a password. You may also submit other information about yourself, such as your contact information and personal details. This registration information will be used for identification purposes, to communicate with you regarding your account with us, and to facilitate the functioning of the Sites and our services. You may update your registration information by logging in to your account.

WHEN PERSONAL INFORMATION WILL BE SHARED OR DISCLOSED
We may use and share the personal information that we collect about you through the Sites or our interactions with you, including in the following situations:

• We may disclose information that we collect about you to our affiliates, third-party contractors, payment processors and others who perform services for us in connection with the Sites or our businesses, or to complete or confirm a transaction or series of transactions that you conduct with us. We may also disclose information to our franchisees, distributors, service providers or others if the disclosure will enable that party to perform business, professional or technical support for us or for you.
• We may disclose data about you for marketing or promotional purposes, including to third parties for their marketing purposes (such as by providing information to distributors of our products).
• We may disclose information about you as part of a merger, acquisition, or other sale or transfer of all or part of our assets or business. If you are a Canadian resident, any entity receiving such information in connection with one of these transactions will be required to use and disclose this personal information only for those purposes for which you have granted consent.
• We may be legally obligated to disclose information about you to third parties under certain circumstances, such as in connection with illegal activity on the Sites, or to respond to a subpoena, court order or other legal process. We reserve the right to release information that we collect to law enforcement, government officials, or third parties as required or permitted by law, to protect our rights and the rights of others, or in our discretion to prevent fraud, harm, or loss to you, ourselves or others.

We may offer community features and public interactive forums through the Sites, like discussion boards, product reviews, chat rooms, forums, wikis, social networking platforms, and blogs. When you participate in such offerings, your username, postings and other personal information you choose to provide or communicate in these public spaces may be seen by others, and you should exercise caution when disclosing such information and realize that information you post could remain viewable in cached or archived webpages or copied and stored by other users even after you remove it. We cannot control the actions of other users of the Sites, and we are not responsible for the results of your postings. Furthermore, when you participate in these interactive features, you may be agreeing to additional terms of use that, among other things, specifically allow us to use your name and other information in our marketing and advertising.

OPTING OUT OF EMAIL COMMUNICATIONS
If you no longer want to receive marketing-related emails from us on a going-forward basis, you may opt out of receiving marketing-related emails by clicking the “unsubscribe” link at the bottom of any email newsletter you receive. If you are having difficulty unsubscribing from our marketing communications using the above methods, please contact us directly at the email or phone number listed below under Contact. Please allow ten business days for us to process your request. However, please note that even if you opt out from receiving marketing emails, we may send you other communications (such as service-related communications).

SECURITY
We take steps to protect the user data we collect against unauthorized access. However, you should keep in mind that the Sites do run on software, hardware and networks, any component of which may, from time to time, require maintenance or experience problems or breaches of security beyond our control. However, please also be aware that no data transmission over the Internet or encryption method can be guaranteed to be 100% secure.

CHILDREN’S PRIVACY
If you are under the age of 18, please do not use or access the Sites in any way. It is not our intention to collect personal information from anyone under 18 years of age.